http://www.marketingrevisited.com/new-marketing-roi-calculators/ Fri, 21 Nov 2008 05:20:21 +0000 http://wordpress.org/?v=2.0.5 http://www.marketingrevisited.com/new-marketing-roi-calculators/#comment-5519 Sat, 16 Feb 2008 19:49:52 +0000 http://www.marketingrevisited.com/new-marketing-roi-calculators/#comment-5519 As a marketer (www.marketingforecasting.com) that spreads the gospel about the importance of marketing forecasting for accurate planning and plan validation, I am glad to find sites and tools like yours -- and to see increasing demand for these. It can't be stressed enough that the foundation for being able to do these calculations is to understand sales processes/variables and external response rates (your own and industry avgs.). Looking forward to additional posts from your blog. As a marketer (www.marketingforecasting.com) that spreads the gospel about the importance of marketing forecasting for accurate planning and plan validation, I am glad to find sites and tools like yours — and to see increasing demand for these. It can’t be stressed enough that the foundation for being able to do these calculations is to understand sales processes/variables and external response rates (your own and industry avgs.). Looking forward to additional posts from your blog.

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