Comments on: Drafting the Competition http://www.marketingrevisited.com/drafting-the-competition/ Fri, 21 Nov 2008 07:20:32 +0000 http://wordpress.org/?v=2.0.5 by: Shell http://www.marketingrevisited.com/drafting-the-competition/#comment-8 Thu, 01 Feb 2007 16:11:32 +0000 http://www.marketingrevisited.com/drafting-the-competition/#comment-8 Tom, you make some good points here and provide a new perspective in terms of how to view larger competition. We have had a similar experience with larger companies validating what we do as an SEO Company. On the other hand sometimes the larger company can do a poor job and make your own job of selling harder. Trying to convince a potential client that SEO is a sound investment with real ROI can be a hard sale when Goliath does a poor job for them or someone they know. Tom, you make some good points here and provide a new perspective in terms of how to view larger competition. We have had a similar experience with larger companies validating what we do as an SEO Company.

On the other hand sometimes the larger company can do a poor job and make your own job of selling harder. Trying to convince a potential client that SEO is a sound investment with real ROI can be a hard sale when Goliath does a poor job for them or someone they know.

]]>